Chinese outbound tourism

1.4 billion people strong, the Chinese make up a large percentage of APAC travellers. Capturing Chinese travellers is like netting a big fish. They travel in throngs and have money to spend.

Chinese tourists are ubiquitous across the globe. Anywhere you turn, Chinese is present; even in the most remote tourist area in Africa. It could almost be said that there is no tourist spot…

The partnership dubbed as ‘Experience England’ will offer tailored packages for Chinese tourists looking to visit the cities and other English villages in the countryside.

For companies that wanted to dip their hands in China’s hypercompetitive travel market and strengthen their online presence and capabilities, Alibaba announced on Monday that it offers a…

Travellers from mainland China took more than 62 million outbound trips in the first half of 2017 with an increase in preference for self-guided tours, as per the China Tourism Academy.…

Ctrip has teamed up with Baidu, the Chinese search engine, to provide a new translation service for Chinese tourists abroad. Using Baidu's "optical character recognition" (OCR)…

The first quarter of 2017 saw a record number of Chinese travellers visit the UK. According to the latest figures from VisitBritain, a total of 54,000 Chinese arrived in the UK in…

TripAdvisor has launched a new initiative designed to target Chinese outbound travellers' demand for retail therapy in Thailand. Under the new scheme, the travel review site has…

Asian tourism is now almost completely reliant on intra-regional travel, a new report from PATA has revealed. Releasing its full-year arrivals data for 2016, the association reported that…

Bali continues to experience a sharp increase in terms of international visitor arrivals, driven by rising number of Chinese tourists. According to the latest official data, reported…

Chinese travellers now have the means and desire to travel, and the vast majority expect to do so more often in future. These are the key findings of a new report from Sabre, which…

Spending by Chinese tourists in international destinations continued to rise sharply in 2016, as the world's most valuable outbound tourism market further strengthened its position.…

Sofitel Fiji Resort & Spa is aiming to capitalise on the growing outbound Chinese tourism market by rolling out new specialist amenities. Under the resort's latest strategy, guests…

The Chinese appetite for global travel shows no sign of abating, with new data showing that the country's outbound market continues to experience double-digit growth in 2016.…